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MAKE IT "REIGN" WITH
SIR RICHARD BRANSON
We really made a splash in Seattle when we showed up in the rain, to surprise the cities' top 'reignmakers" with branded red wellies in order to announce new direct flights between Seattle and London.
Personally thrilling, was Sir Richard Branson, the world's top 'reignmaker', who was there to welcome everyone on board.
Also exciting is that 8.7 million people shared the story on social media - and some are still talking about it.
Agency: Inspira
Client: Virgin Atlantic


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